Privacy Policy

This Privacy Policy describes how De Novoo collects, uses, and discloses your Personal Information when you visit or make a purchase from our website.

Contact

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by email at denovoo435@gmail.com .

Collecting Personal Information

When you visit our website, we collect certain information about your device, your interaction with the website, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support.

In this Privacy Policy, we refer to any information about an identifiable individual as "Personal Information". The following sections explain what information we collect and why.

Device Information

  • Purpose of collection: To load the website accurately for you and perform analytics on website usage to optimize our website.
  • Source of collection: Collected automatically when you access our website using cookies, log files, web beacons, tags, or pixels.
  • Disclosure for a business purpose: Shared with our processor, Shopify.
  • Personal Information collected: Web browser version, IP address, time zone, cookie information, websites or products viewed, search terms, and how you interact with our website.

Order Information

  • Purpose of collection: To provide products or services, fulfill our contract with you, process payments, arrange shipping, provide invoices or order confirmations, communicate with you, screen orders for potential risk or fraud, and provide relevant product information or advertising based on your preferences.
  • Source of collection: Collected from you.
  • Personal Information collected: Name, billing address, shipping address, payment information, email address, and phone number.

Customer Support Information

We may collect information that you provide when contacting us for customer support. This information is used to help us respond to your inquiries and provide customer support.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you.

  • We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information in its Privacy Policy .
  • We may share your Personal Information to comply with applicable laws and regulations, respond to a subpoena, search warrant or other lawful request, or otherwise protect our rights.

Behavioural Advertising

We use your Personal Information to provide targeted advertisements or marketing communications that we believe may be of interest to you.

  • We use Google Analytics to help us understand how customers use our website. Learn more in Google's Privacy Policy . You can also opt out of Google Analytics .
  • We share information about your website usage, purchases, and interactions with our advertisements on other websites with our advertising partners. This may occur directly or through cookies and similar technologies, depending on your location and consent.
  • We use Shopify Audiences to help show advertisements on other websites through advertising partners. We may share information about your website usage, purchases, and the email address associated with your purchases with Shopify Audiences.

For more information about targeted advertising, visit the Network Advertising Initiative's educational page .

You can opt out of targeted advertising using the following links:

Using Personal Information

We use your Personal Information to provide our services, including offering products for sale, processing payments, shipping and fulfilling orders, and keeping you informed about new products, services, and offers.

Retention

When you place an order through our website, we retain your Personal Information for our records unless and until you ask us to erase it.

Automatic Decision-Making

If you are a resident of the European Economic Area (EEA), you have the right to object to processing based solely on automated decision-making, including profiling, when that decision-making has a legal effect on you or otherwise significantly affects you.

We do not engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

Our processor, Shopify, uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you. These services include:

  • Temporary blacklisting of IP addresses associated with repeated failed transactions. This blacklist remains active for a small number of hours.
  • Temporary blacklisting of credit cards associated with blacklisted IP addresses. This blacklist remains active for a small number of days.

Cookies

A cookie is a small amount of information downloaded to your computer or device when you visit our website. We use functional, performance, advertising, social media, and content cookies.

Cookies improve your browsing experience by allowing the website to remember your actions and preferences, such as login details and region selection. They also help us understand how people use our website, including whether they are first-time or returning visitors.

We use cookies to optimize your experience and provide our services. Please check the current Shopify cookie list for the latest details: Shopify Cookies .

Cookies Necessary for the Functioning of the Store

Name Function Duration
_ab Used in connection with access to admin. 2 years
_secure_session_id Used in connection with navigation through a storefront. 24 hours
_shopify_country Used in connection with checkout. Session
_shopify_m Used for managing customer privacy settings. 1 year
_shopify_tm Used for managing customer privacy settings. 30 minutes
_shopify_tw Used for managing customer privacy settings. 2 weeks
_storefront_u Used to facilitate updating customer account information. 1 minute
_tracking_consent Stores tracking preferences. 1 year
c Used in connection with checkout. 1 year
cart Used in connection with the shopping cart. 2 weeks
cart_currency Used in connection with the shopping cart. 2 weeks
cart_sig Used in connection with checkout. 2 weeks
cart_ts Used in connection with checkout. 2 weeks
cart_ver Used in connection with the shopping cart. 2 weeks
checkout Used in connection with checkout. 4 weeks
checkout_token Used in connection with checkout. 1 year
dynamic_checkout_shown_on_cart Used in connection with checkout. 30 minutes
hide_shopify_pay_for_checkout Used in connection with checkout. Session
keep_alive Used in connection with buyer localization. 2 weeks
master_device_id Used in connection with merchant login. 2 years
previous_step Used in connection with checkout. 1 year
remember_me Used in connection with checkout. 1 year
secure_customer_sig Used in connection with customer login. 20 years
shopify_pay Used in connection with checkout. 1 year
shopify_pay_redirect Used in connection with checkout. 30 minutes, 3 weeks, or 1 year depending on value
storefront_digest Used in connection with customer login. 2 years
tracked_start_checkout Used in connection with checkout. 1 year
checkout_one_experiment Used in connection with checkout. Session
checkout_session_lookup Used in connection with checkout. 3 weeks
checkout_session_token_<token> Used in connection with checkout. 3 weeks
identity-state Used in connection with customer authentication. 24 hours
identity-state-<token> Used in connection with customer authentication. 24 hours
identity_customer_account_number Used in connection with customer authentication. 12 weeks

Reporting and Analytics

Name Function Duration
_landing_page Tracks landing pages. 2 weeks
_orig_referrer Tracks landing pages. 2 weeks
_s Shopify analytics. 30 minutes
_shopify_d Shopify analytics. Session
_shopify_s Shopify analytics. 30 minutes
_shopify_sa_p Shopify analytics relating to marketing and referrals. 30 minutes
_shopify_sa_t Shopify analytics relating to marketing and referrals. 30 minutes
_shopify_y Shopify analytics. 1 year
_y Shopify analytics. 1 year
_shopify_evids Shopify analytics. Session
_shopify_ga Shopify and Google Analytics. Session
customer_auth_provider Shopify analytics. Session
customer_auth_session_created_at Shopify analytics. Session

The length of time a cookie remains on your computer or mobile device depends on whether it is a persistent or session cookie. Session cookies last until you stop browsing, while persistent cookies remain until they expire or are deleted. Most cookies we use are persistent and expire between 30 minutes and two years after being downloaded to your device.

You can control and manage cookies in various ways. Removing or blocking cookies may negatively affect your browsing experience, and some parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether to accept them through your browser controls, often found in the "Tools" or "Preferences" menu. For more information, visit All About Cookies .

Blocking cookies may not completely prevent the sharing of information with third parties, such as advertising partners. To exercise your rights or opt out of certain uses of your information, please follow the instructions in the Behavioural Advertising section above.

Do Not Track

Because there is no consistent industry understanding of how to respond to "Do Not Track" signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

Changes

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.

Complaints

If you would like to make a complaint, please contact us by email or mail using the details provided in the Contact section above.

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority.

Last updated: 25 January 2023